(Video) adidas Originals Neighborhood Campaign 2010 – Star Wars

adidas Originals is teaming up with Star Wars to bring some very amazing collaboration pieces. They are teaming up on clothing and sneakers. (more…)

(Video) Eminem – Relapse: Refill Promos

(Video) Kobe, Lebron MVPuppets Commercials

Lupe Fiasco guest stars as the reindeer Blitzen for the MVPuppets commercial. He spits his flow against Kobe, Lebron, and Santa. Santa spits back in the video below, played by KRS-One. (more…)

DJ Hero Commercial Starring Eminem and Jay-Z

Yesterday, DJ Hero released worldwide for all the major video game systems. To go along with their previous promo, DJ Hero ran their newest ad featuring Jay-z and Eminem during primetime TV. We’ve had a chance to play the game and its starting to get fairly addicting, if you don’t have it yet go grab it while you can!

(Video) Jay-Z X Rhapsody Commercial

Jay-Z teams up with Rhapsody Music to help promote his upcoming album release of The Blueprint 3. More about the commerical after the jump. (more…)

(Video) Hyperizers – Don’t Criticize, Hyperize

Here’s a new Nike ad campagian for their Hyperize shoes. Fog Raw (Mo WIlliams), Velvet Hoop (Kevin Durant), Chief Blocka (Andre Iguodala) and Ice-O (Rashard Lewis) show style as they debut their new single: “Don’t Criticize (Hyperize)”.

Video: Nike SB’s “Today Was a Good Day” (Extended Version)

Here’s the extended version of the Nike SB commercial we previewed a week ago “Today was a Good Day”. You’ll see Paul Rodriguez, Ice Cube, Kobe Bryant & Eric Koston all in this video. Keep reading for the behind the scenes footage. (more…)

(Video) Gatorade Limited Edition Michael Jordan Bottle

To honor Michael Jordans induction into the Naismith Memorial Basketball Hall of Fame, Gatorade created the Jordan Series, a set of six limited-edition labels commemorating his legendary career. Gatorade then used over 14,000 bottles to re-create one of Jordans greatest G Moments. The cooler you see in the video actually exists. Keep reading for pictures. (more…)

Nike: Ice Cube x Nike x P. Rod “Today Was a Good Day”

To celebrate the release of Paul Rodriguez’s third shoe, Nike SB has produced a new commercial titled “Today Was a Good Day.”  In addition to the commercial above, there will also be a web exclusive extended version  released on July 31st at NikeSkateboarding.com. Via ibn jasper.

MVP’s Kobe & Lebron w/ Lil Dez Final Commercial

Rubbing salt in the wounds of LeBron James who was eliminated in the Conference finals against the Orlando Magic, LeBron James’ neighbor Lil Dez continues to pester him in the final commercial for the Nike Basketball Most-Valuable-Puppets series.